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Digital Marketing Lead

Job Title: Digital Marketing Lead

Job description:

We are looking for a creative and results-driven Marketing Operations Team Lead to join our team. The ideal candidate will be responsible for developing, implementing, and optimizing digital marketing campaigns across various channels to drive brand awareness, engagement, and conversions. If you have a passion for digital marketing and a strong understanding of online marketing strategies, we’d love to hear from you.

Key Responsibilities:


  • Plan and execute digital marketing campaigns, including SEO, SEM, PPC, email marketing, social media, and content marketing.
  • Manage social media platforms by creating, curating, and scheduling content to engage the target audience.
  • Conduct keyword research and optimize website content for SEO to improve search rankings.
  • Monitor and analyze website traffic, campaign performance, and user engagement using tools like Google Analytics and other marketing analytics platforms.
  • Collaborate with design and content teams to create visually appealing and engaging digital assets.
  • Manage paid advertising campaigns on Google Ads, Facebook Ads, LinkedIn, and other relevant platforms.
  • Develop and implement email marketing campaigns to nurture leads and drive conversions.
  • Stay updated with the latest digital marketing trends, tools, and best practices to improve strategies.
  • Prepare and present performance reports and recommendations for improvements.

Key Skills & Qualifications:


  • Bachelor’s degree in Marketing, Digital Marketing, Communications, or a related field.
  • Proven experience in digital marketing with hands-on experience in SEO, SEM, social media marketing, and PPC.
  • Proficiency in digital marketing tools such as Google Analytics, Google Ads, Facebook Business Manager, and SEO tools (Ahrefs, SEMrush, Moz, etc.).
  • Strong understanding of content marketing, email marketing, and online advertising.
  • Excellent written and verbal communication skills.
  • Strong analytical skills and ability to interpret data to drive decision-making.
  • Knowledge of CRM tools, automation, and marketing software is a plus.
  • Ability to work independently as well as collaboratively in a team environment.

Why Join Us?


  • Opportunity to work in a dynamic and innovative digital marketing team.
  • Career growth and learning opportunities with access to training and certifications.
  • Competitive salary and benefits package.
  • Collaborative and creative work culture.
  • If you’re passionate about digital marketing and eager to make an impact, apply now!

Industry


  • Marketing Services

Employment Type


  • Full-time

Job Description:

We are seeking a highly talented and motivated fresher for the position of HubSpot implementation specialist to join our team. As a HubSpot Implementation Specialist, you will play a critical role in the successful deployment and utilization of HubSpot's suite of marketing, sales, and customer service tools. Your primary responsibility will be to guide the clients through the implementation process, execute the implementations, and ensure that the business objectives are achieved by effectively utilizing HubSpot's features and functionalities.

Roles and Responsibilities:


  • HubSpot Implementation: Lead the implementation of HubSpot's marketing, sales, and customer service tools for clients, ensuring smooth deployment and integration with their existing systems and processes.
  • Requirements Gathering: Collaborate with clients to understand their business requirements, goals, and objectives, and translate them into effective HubSpot configurations and workflows.
  • Solution Design: Design and develop customized solutions within HubSpot to meet clients' specific needs, including creating workflows, email templates, landing pages, and lead scoring models.
  • Data Migration: Plan and execute data migration from clients' existing systems to HubSpot, ensuring data integrity and consistency.
  • Training and Support: Provide comprehensive training to clients' teams on the effective use of HubSpot, including best practices, workflows, and reporting. Offer ongoing support and troubleshooting to resolve any issues or challenges faced by clients.
  • Integration and Automation: Identify opportunities to integrate HubSpot with other systems, such as CRM platforms, and develop automated processes to streamline data flow and optimize efficiency.
  • Reporting and Analytics: Create and maintain reports and dashboards in HubSpot to track key metrics, measure campaign performance, and provide actionable insights to clients.
  • Continuous Improvement: Stay up to date with the latest features and updates in HubSpot and proactively suggest enhancements and improvements to clients' implementations.

Qualifications and Experience:


  • Strong project management skills with the ability to manage multiple implementations simultaneously, set priorities, and meet deadlines.
  • Excellent communication and interpersonal skills to effectively collaborate with clients, understand their requirements, and provide training and support.
  • Analytical mindset with the ability to interpret data and provide actionable insights to clients.
  • HubSpot certifications, such as HubSpot Marketing Software Certification, HubSpot Sales Software Certification, or HubSpot Service Hub Software Certification, are preferred.
  • Bachelor's degree in marketing, business administration, or a related field is advantageous.

Join our dynamic team and leverage your HubSpot expertise to drive the success of our clients' marketing, sales, and customer service initiatives. Apply now and be part of our mission to deliver exceptional results through effective HubSpot implementation.