We Are Hiring

Job brief :

We are looking for an SEO Manager to coordinate SEO efforts, including onsite and offsite optimization and keyword expansion research. You’ll also oversee paid search campaigns to ensure their success.

We are looking for an analytical and perceptive professional who is a skilled communicator and able to collaborate with various teams. Current knowledge of SEO practices and techniques is essential to this role.

Your goal will be to ensure that content is search-engine friendly and optimized to increase our company’s profitability.

Responsibilities :

• Develop and execute successful SEO strategies
• Manage team of SEO Specialists
• Conduct keyword research to guide content teams
• Review technical SEO issues and recommend fixes
• Optimize website content, landing pages and paid search copy
• Direct off-page optimization projects (e.g. link-building)
• Collect data and report on traffic, rankings and other SEO aspects
• Work with social media and PPC teams to optimize campaigns
• Keep abreast of SEO and integrated marketing trends
• Identifying and approach right Bloggers to generate Backlinks.

Requirements :

• Proven experience as SEO Manager or similar role
• Knowledge of standard and current SEO practices
• Knowledge of HTML/CSS
• Experience with SEO reporting
• Familiarity with relevant tools (e.g.SEMrush, MOZ) and web analytics tools (e.g. Google Analytics, Webmaster)
• Excellent communication skills
• Strong organizational and leadership skills
• Analytical mindset with numerical aptitude

Job brief :

If you’re familiar with producing online content and have an eye for detail, we’d like to meet you. Feel free to share samples of your work or portfolio of your published articles, along with your application.

Ultimately, you’ll deliver quality writing pieces that appeal to our audiences, attract customers and boost brand awareness.

Responsibilities :

• Research industry-related topics (combining online sources, interviews and studies)
• Write clear marketing copies to promote our products/services
• Prepare well-structured drafts using Content Management Systems
• Proof read and edit blog posts before publication
• Submit work to editors for input and approval
• Coordinate with marketing and design teams to illustrate articles
• Conduct simple keyword research and use SEO guidelines to increase web traffic
• Promote content on social media
• Identify customers’ needs and gaps in our content and recommend new topics
• Ensure all-around consistency (style, fonts, images and tone)
• Update website content as needed
• Online Reputation Management (Social Media and other online Forum)

Requirements :

• Proven work experience as a Content Writer, Copywriter or similar role
• Portfolio of published articles
• Experience doing research using multiple sources
• Familiarity with web publications
• Excellent writing and editing skills in English
• Hands-on experience with Content Management Systems (e.g. WordPress)
• Ability to meet deadlines

Responsibilities and duties:

The successful candidate will also be required to collect and review social media data to develop more effective campaigns. The responsibilities and duties section is the most important part of the job description. Here you should outline the functions this position will perform on a regular basis, how the job functions within the organization and who the job reports to.

• Work closely with the marketing team to develop social media campaigns that help to achieve corporate marketing goals
• Develop monthly reports on emerging social media trends that will be submitted to the management and executive teams
• Monitor the client’s social media accounts and offer constructive interaction with users
  Create methods for finding and saving online customer reviews
• Analyze the long-term needs of the company’s social media strategy and offer monthly reports to the management and executive teams that outline any necessary changes to the digital marketing plan

Qualifications and skills

• 3+ years’ experience in social media management
• Exceptional multi-tasking skills
• Able to explain complex social media data in an understandable way
• Strong problem-solving skills
• Knowledge of Facebook’s advertising platform is preferable
• Experience in Facebook & Instagram is must

Develops and executes plans to create awareness, engage target audiences, and support conversions in support of the larger Optum marketing campaign framework.

• Understand audience personas and advise marketing teams on best approach for targeting via social media
  Research and identify industry influencers by market and recommend ways to leverage through organic and paid programs as necessary
• Plan, lead and conduct social listening research for brand, industry and trend analysis
• Collaborating with internal and external resources clearly and concisely to create effective creative elements for social campaigns
• Creating Video Concept
• Competitive assessment
• Integrating knowledge with others to develop and implement an effective content strategy that aligns with channels and campaigns
• Ability to understand best practices for primary social media channels, emerging platforms and apply to business setting
• Assisting with other projects as appropriate
• Previous Pages worked and the achievement