Search engine optimization services

This is a very tricky question. As recommended by industry experts and marketing professionals, both are equally important in today’s business. SEO and PPC go hand in hand to deliver the desired success. You wouldn’t be able to establish domain authority, organic brand affinity, and a wholly formed online presence without SEO. Similarly, you couldn’t granularly target prospects by demographic, behaviors, or keywords without PPC. So, a smart organization understands the significance of both and adopts them.

There are too many to list out. Here a few important ones:

• SEO-based marketing is cost-effective.
• Increase in website traffic, thus driving sales.
• Increase in brand credibility with higher rankings.
• A strong SEO campaign can be a long-term solution for your business.
• Improvement in ROI compared to traditional marketing.
• Gaining competitive advantage with better SEO services.
• So, it’s vital to collaborate with the best SEO company like Vajra Global to benefit from specialized SEO services.

You would have come across this common term – On-page SEO. It refers to tactics or techniques utilized on or within a page to assist in ranking higher in the search engines. On-page SEO includes both content and the HTML source code of any page (image optimization, keyword optimization, and so on), but not external links and other signals. Individual pages are leveraged to earn more traffic in search engines.

First, ask yourself this question – What have I done thus far? If the answer is nothing, you are in a situation to start embracing readily available free SEO tools to run a complete site audit. It will allow you to find and rectify any broken links, ensure all your meta tags are in the correct order, and check page load speeds. Google Search Console has a great “Crawl Errors” tool, in addition to other tools that help you diagnose your site’s speed and usability. Once your current pages are organized, get cracking on keyword research and start working on content!

This is a potential step towards shaping up an excellent SEO strategy for your business. Keyword research helps you determine the precise keywords for which you need to put in efforts and follow high-level optimization. For example, if your business sells anti-virus software, you will discover that ‘best anti-virus software’ has higher search volume and lower competition than other keywords. The next step would be to change the copy on your website to reflect this primary keyword

This is a great question! You would have probably heard keyword stuffing is bad, and yes, you don’t want to infuse and throw in the keywords in an unnatural way. As a general practice, the keyword you want to optimize a page should appear in the title, in the first paragraph of the introduction, in the H2 section, and throughout the rest of your post according to the need. It’s extremely critical to integrate the keywords in the right place.

Though companies are aware of the basic SEO techniques, the smart decision is to partner with an external SEO agency for better results. Vajra Global has a dedicated, experienced team of SEO specialists, who understand your marketing objectives and craft befitting SEO strategies. Our services are tailor-made that meets your requirements and elevates your search rankings. First page ranking can’t be achieved overnight, but with the right SEO company on board, you can make it happen easily

SEO optimization involves a large number of techniques and tactics which will help in building your website credibility. A sensible combination of online marketing and search engine optimization would work wonders for your business. Having a flawless SEO plan is the best way to gain tenacious results. You can work on your local SEO or other forms depending on your business needs. Our SEO professionals will guide you through your marketing journey and impress you with our exclusive SEO services.

High quality backlinks are much needed today. But what is it exactly? Well, the internet comprises two things – content and the links between them. As the search engines started indexing web pages, they required a way to determine the relevant pages for certain queries – based on a system of ranking. As time went on, the number of backlinks and its quality became a factor in determining a page’s rank. Backlinks are very important as it represents a vote of confidence from one site to another