TECHNOLOGY

Successful brand identity creation from scratch

Branding - Web design - Web development - Marketing collaterals

ConnectFacts is an Indian-based company focusing on automation in the manufacturing industry. ConnectFacts has eight digital products under its belt. They offer a unique solution that combines lean manufacturing experience with Industrial IoT and ML technologies for continuous improvement of the EBITDA.

Challenges
LFC connected with us after establishing a digital solution for manufacturing industries. Branding and digital assets had to be built from scratch. The client connected with us to develop an online strategy for brand awareness with a branding blueprint, web designs and marketing collaterals.

Our Approach
Collaborating with ConnectFacts, we developed a brand identity with a name for the company – ConnectFacts – and their 8 products, logo colours and overall look and feel of their online presence, and the complete website design to create the brand’s personality.

Solution
Understanding the market, target audience and competitors, we helped construct a complete brand identity to sync with the offerings and established how the brand is to be perceived. This included regular feedback sessions with the client to ensure consistency and authenticity.

, Vajra Global Consulting Services LLP
, Vajra Global Consulting Services LLP
, Vajra Global Consulting Services LLP
, Vajra Global Consulting Services LLP
, Vajra Global Consulting Services LLP
, Vajra Global Consulting Services LLP

Our designs gave a no-identity organization digital distinctiveness.
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